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IT'S ALL ABOUT INTRODUCTIONS

CONSISTENCY OF THE MESSAGE
AND REGULAR CONTACT

Services

B2B QUALIFIED APPOINTMENTS

Our approach to lead generation is to qualify the audience and only secure the meeting when it is ready to be secured...

Source Business Leads will act as your professional frontline arranging appointments and securing sales leads on your behalf. We will develop a pipeline of qualified leads at a speed you can run with. We can provide you with extensive ground coverage within your target sectors and geographical locations.

Appointment setting campaigns can be tailored to suit your budget and needs – short sharp targeted campaigns, or a steady supply of opportunities within flexible timeframes. We can also become part of a larger marketing campaign involving web, tradeshow, email and mail-shot activity.

Source Business Leads is a low risk option:

  • No long term financial commitment
  • No need to recruit, train or manage someone for this role
  • Programme expectations and performance indicators are set up-front

We ensure projects are effectively driven, targets achieved and the results are shared and analysed. Acting in a professional manner a member of our team will undertake your work as though they were employed by you.

We will ensure that all leads will be profiled and qualified based on your desired criteria.

Contact Us and see how we can help you.

MARKET RESEARCH

Feedback is an important developmental tool for shaping the future of a business. Source Business Leads provides exploratory and quantitative market research to help develop that insight. Information is key when making decisions. However there is a difference between having information and having answers.

We design, execute and report back using both structured and semi-structured tools and techniques depending on the type of research required. Looking into areas such as industry trends, decision-making processes, business issues, buyer behaviour and customer satisfaction.

We use tools such as postal questionnaires, online surveys, telephone interviews, street canvassing and face-to-face meetings. We also make use of industry market reports when relevant.

We have undertaken Market Research and Market Entry Planning into several Industries and Geographical Markets.

Contact Us and see how we can help you.

DATABASE CLEANSING & PROFILING

How complete is the market intelligence you have built within your database? Are you looking to refresh the contacts? Or perhaps you are looking at a new sector or region and you want to build a database of relevant contacts for your product/service. It's not always the MD, Purchasing or Owner we need to engage, it could be the Production Manager, Facilities Manager, Engineering or the Head of IT. Until you find out who the right contacts are and their email addresses, you really don't have a databse. What you will often find is that your dream database with the relevant names is rarely available to purchase.

Source Business Leads will make your data work for you. It is critical for businesses to ensure that they have an accurate database to build a foundation for their continued growth and success. A well-maintained database will ensure correct contacts are being focused on and ensure that all sales and marketing efforts are effective – need that be mail, email, sms or telephone contacts.

Source Business Leads can support you in developing and keeping current a database that will produce results – at the end of the day it is relationship building and the sale that counts.

EMAIL MARKETING

Regular contact can make the difference from being the person they should have called and not the person they did call... Out of sight out of mind!

Source Business Leads undertake structured email marketing campaigns. We all know people do business with people they know. Part of developing this relationship means regular contact. This can be challenging to achieve as face to face meetings or phone calls isn’t always what a customer wants. What they need is to know you are there, you are thinking of them and that you are keeping them informed. But what is more important for you, is that they have an easy way to make contact with you when they really need you.

Email marketing is a very effective arms-length marketing tool. It’s all about building brand awareness and planting that seed of “We’re here when you need us”. Customers have the option to read, save, delete or take the next step to phone or reply to your email.

With Source Business Leads you can do this, and also measure who is clicking through to the website, who is opting out, who hasn’t opened the email or even deleted it.

For email campaigns to really work the database of contacts need to be current, accurate and relevant. Source Business Leads can carry out database cleansing and database building to support email campaigns.

Source Business Leads can take the campaign beyond just sending out the emails. We can also provide you with a unique telephone number which can be used to receive inbound calls in relation to the campaign, when required. We can qualify any interested contacts or engage with those who have clicked through to the website. Alternatively, we can provide you with the market intelligence gathered, and let your own sales people engage directly.

TELE-COACHING / TELESALES

Most companies now have some form of telesales, telemarketing or customer service function. Outbound calling is an opportunity to build creditability, reputation and to secure business. However, when does your call go from being receptive to a plague...

Source Business Leads offer a personalised and hand-holding approach to training and coaching, to companies that wish to develop existing or set-up new in-house Business Development Support or Customer Service Support functions. For some companies it is to improve productivity of existing teams. For others it to help establish an in-house telesales or telemarketing function.

For some clients that have used our appointment setting services, they then replicate the methods used by Source Business Leads inhouse and we openly support them in the transition from outsourced lead generation to in-house managed lead generation.

Depending on our clients requirements some of the core principals of tele-coaching we review are:

  • Phone Based Sales and Appointment Setting Techniques
  • Handling objections
  • Getting to know your prospect
  • Reviewing existing processes and habits developed in-house
  • Helping to develop Team Leader Skills
  • Setting KPIs for both Business Development Support and Customer Service Support functions.

Give us a ring and see how we can help you.

SME BUSINESS SERVICES

Involving a 3rd party to support sales and marketing activity requires you to have trust and confidence in the company you decide to work with. Start with a pilot period and we can develop our relationship from there. No project is too small for us. We can fully service your business requirements when it comes to lead generation, appointment setting, market research and tele-coaching - each client is different and we are flexible to adapt.

Our service can be for as long or as short a period of time that you need. We don’t look for 12 month contracts, and no project is too small. For lead generation to be successful it requires industry knowledge, a good way with people, common sense and time spent understanding the solution on offer.

CORPORATE SERVICES

Sometimes being big, requires you to act "small" to make a campaign work on the ground locally... local voice and local knowledge can make a difference - it gives corporate that local friendly personal touch

Source Business Leads is a niche provider of high quality appointments and business leads. Often for our corporate customers we work as part of a team and complement the work of larger in-house or 3rd party contact centres.

We provide regional coverage across Ireland for outbound appointment setting campaigns and market research. Test marketing campaigns, or trialling a new product/service offering within a region.

We can provide feedback that will assist to refine an offering having listened to the test audience. We can work with regional reps, resellers and dealers to support their marketing activity. We operate normal working hours 9-5.30, Monday to Friday.

We are good at what we do, and the proof is there when you talk with our other corporate clients.

We can fully service your business requirements when it comes to lead generation, appointment setting, market research and tele-coaching. Each client is different and we are flexible to adapt.

Source Business Leads work harder to put the right business together to create better business opportunities.

Privacy Notice

Calls are being recorded for training and quality purposes, and all calls are deleted after four months.

CONTACT DETAILS

Address
19a Quintinmanus Road
Edendork, Dungannon
Co Tyrone, BT71 4EG
Northern Ireland

Telephone
+44 (0)28 8776 1270

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